End-to-End Brand & Digital Launch: Website,

Mobile App, Dashboard & Marketing Suite

Client:

Prep U

Deliverables:

UI/UX Design · Branding · Website
Development · Mobile Application ·
Admin Dashboard · Video & Motion

Platforms:

Web & Responsive, iOS &
Android, Web Dashboard, CMS
Integration, Video

Challenge

Prep U needed to launch from zero with no brand presence, digital infrastructure, or market recognition. They required a complete identity and digital ecosystem to establish credibility and attract their first customers.

Branding & Visual Identity

Created a fresh, academic-focused brand identity that positioned Prep U as the trusted career launch companion for students. The modern logo and vibrant color system instantly communicated credibility while appealing to their young, ambitious target audience.

Marketing Collateral

We created a cohesive set of marketing assets to support Prep U’s launch across digital channels. From promotional graphics to structured content, every piece was designed to reinforce the brand’s credibility, consistency, and message clarity.

Website & UI/UX

Designed a conversion-focused website that simplified career discovery and drove sign-ups. Clean navigation and strategic CTAs increased user engagement and reduced bounce rates significantly when they launched

Mobile Application

Built an intuitive career launch app featuring progress tracking, real-time access, and gamified tracking elements. Students could seamlessly access their career tracking anywhere, leading to higher completion rates compared to web-only users and serving as the backbone of Prep U's entire career launch ecosystem.

Admin Dashboard

Developed a powerful backend platform that empowers the Prep U team to seamlessly manage their mobile app ecosystem. Real-time student analytics, content management, and performance tracking capabilities enabled administrators to optimize career paths and scale operations efficiently as their user base grew.

Impact

Complete market-ready presence built from concept to launch in record time
Unified brand experience across all touchpoints driving instant recognition
Full digital ecosystem enabling seamless user onboarding and business operations

They consistently go above and beyond without being prompted, offer thoughtful input, and are regarded as an extension of our internal team, even though they sit outside our walls.